New Design: Looking for Treble

Posted on January 23, 2017 by Miriam Zelinsky

I'm always so excited when DHL delivers an abnormally large box to my apartment from Italy, especially when I know there's a new design inside.

I've been planning to do a music design for a long time but couldn't exactly what I wanted to do. Once I figured out what I wanted to do, the design came together quite quickly designs require draft after draft of digital CADs before we go into production, but Looking for Treble came together quite quickly and easily! Hope you guys like it as much as I do!

P.S. a big thank you to my college roomie, Melps for sitting on the phone with me brainstorming idea after idea for the name. How great is the name, by the way? Besides naming the tie, we had to come up with its tagline – probably one of the most fun aspects of the job! We (finally) decided on: "One time at band camp...but seriously, when the bass drops, you'll be looking sharp!" However, there were some other hysterical contenders that were deemed not appropriate. I present you the outtakes for the tagline of our Looking for Treble tie! 

1) You don't have to say home and beat your drum, toot your own horn and soon you'll be tickling the ivories or strumming that G-string!

2) A reminder that you and your lady will be making sweet music later.

3) Where is the G-string?

4) Feeling horny? (get it, because there's a horn on the tie!)

5) One time at band camp...

6) Slappin' the bass...

And just for posterity's sake – here's the clip from "I Love You Man" – make me laugh every time! 

Cheers, guys!

Miriam

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